Tuesday 10 May 2016

Final ident



This is my final production company ident. I created it using Adobe Illustrator and Adobe After Effects. I started out with a film preset document in AI on to which I added a black rectangle and my studio name in white san serif text, using the text tool. I increased the kerning on the word STUDIOS so that it was the same width as BRIGHTNESS.
After that I put the text and background on to separate layers and saved it.
I opened the Illustrator file in After Effects.
I used the shape tool to create a white circle and placed this on a solid layer behind the text.
I keyframes the circle so that it would move from left to right behind the text.
I then turned the circle into a light and turned the text into a 3D object so that it would react to light.
I played around with the settings until it looked like the sun. I added a colour correction to the light so that it was an orangey-gold colour. This was the result. I am really happy with the ident.

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